Award-winning PR and marketing agency Shooting Star is continuing to grow after winning two clients this month.  

Shooting Star, based in Lincoln and Bristol, has secured contracts with new clients Cool FAB Racing and AJ Purchasing and now has a record number of clients on its books, all part of its continued growth strategy across the UK.

Cool FAB Racing, which runs the Cool FAB Racing British Minibikes Championship, has tasked the agency with raising the profile of the competition and positioning it as the training ground for British and World superbike riders.

Several professional riders started out at a very young age competing in the FAB-Racing championship, including 2015 Moto3 World Champion Danny Kent, and it’s hoped that by raising the profile of the sport, more children and teenagers will get involved.

Crispin Vitoria, Managing Director of Cool Motor Racing, said: “It’s an exciting time for Cool FAB Racing and all of our riders and we’re delighted to have Shooting Star on board promoting all of the hard work we’re putting in to making the championship even bigger and better than previous years.

“As well as writing pre and post-race news releases, Shooting Star is responsible for keeping the content on the website up-to-date, managing our official Twitter and Facebook pages and working with our existing sponsors to ensure they get value for money for their investment.”

Meanwhile AJ Purchasing, an established procurement and supply chain business with over 25 years’ experience, has appointed the agency to assist with the delivery of its new branding in what is set to be a monumental year for the business.

Steve Gibson, Director of AJ Purchasing, said: “I’ve worked with Shooting Star for a number of years on a variety of projects, but decided that using their experience and expertise was imperative this year in the delivery of the ambitious growth plans I have for the business.

“I’m delighted to have appointed the team at Shooting Star and very much look forward to working with them in the months ahead.”

Other clients currently on Shooting Star’s roster include IdeaSquares, Bishop Grosseteste University, accountants Duncan & Toplis, The Greater Lincolnshire Local Enterprise Partnership, Fennies nursery group, glass manufacturer Beatson Clark and fresh chilled food producer Freshtime.

Shooting Star Marketing Manager Sharon Foster said: “We’re over the moon to have been appointed by these two fantastic companies this month. We put a lot of time and effort into promoting our clients’ businesses and take pride in each and every one.

“2016 is a big year for Shooting Star – as we approach our 10^th birthday later in the year we’re continuing to implement our growth strategy across both our offices and are seeing the results of a lot of hard work by the team. It’s an exciting business to work for and I’m delighted we’re continually winning new clients based on our experience and reputation.”

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Notes to editors

Shooting Star
• Shooting Star was founded in 2006 by Kate Strawson and Jez Ashberry and became incorporated as a company limited by guarantee in 2007.
• The agency has offices in Lincoln and Bristol and works for public and private sector clients across a wide range of sectors including technology, education, childcare, hospitality and tourism, property, finance, retail and manufacturing.
• It offers a full range of PR, marketing, digital media and editorial services and is a Quality Assured supplier on the East Midlands Service Provider Register www.embrokerage.com
• Shooting Star won a gold award in the STEM Campaign category and a silver award in the Community Relations Campaign category at the 2015 CIPR Pride Awards (Yorkshire & Lincolnshire).

Cool Fab Racing
• FAB-Racing started in 2003 with just one rider, but now runs the British minibikes championships which regularly attracts over 120 riders. Several riders who have competed in the championships have gone on to have successful professional racing careers, including 2015 Moto3 World Champion Danny Kent.
• In 2015 Cool Milk signed a 10-year sponsorship agreement with FAB-Racing forming Cool FAB Racing to market the youth championship. FAB-Racing still exists as a separate entity working in the BSB, the Spanish CEV and GPs.

AJ Purchasing
• Established in 1990, AJ Purchasing has a professional reputation in the residential care market as a reliable and effective procurement and supply chain partner.
• The company provides procurement support to the care, education and hospitality sectors across the UK.
• Working with a number of leading suppliers across the UK, AJ Purchasing negotiates competitive pricing on behalf of their clients for everything from stationery to cleaning products, medical supplies to utilities, and fresh fruit to furniture.
• For more information please visit www.ajpurchasing.com

For media information contact:
Kerri Saxby
Shooting Star
01522 528540
kerri@weareshootingstar.co.uk
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